Things to Discuss with Your Prospective Online Marketer
You have finally decided to launch online marketing campaign for your business but you are still not able to decide which agency you should hire for your work. It is only understandable. With a barrage of agencies out there and each one promising to be better than the other one, how do you really decide? The key lies in asking questions to the agency executives and managers. It is very important that you take into account the answers you are given. The answers to these questions are very important, as they will reveal whether you are compatible or whether you should look for somebody else to conduct the campaign.
To begin with, ask them about what previous campaign they have worked on. Don’t hesitate in asking this. Ask clearly which campaigns were successful, which was partly successful and which were flop. Sit down and deliberate upon what went wrong and ask them that what different they will do with your campaign so that the wrongs are not repeated.
Don’t shy away from establishing their success rate. Out of all the projects that they have worked on, how many worked out. Are their success stories more than the incidents of their failures? Consider the stats instead of overlooking or dismissing them.
Now is the time to sit down with them and ponder over their plans for you. During this discussion you should be able to make out if they really care for your company. This will give you an idea about how much research they did on your company. If you find that they really put effort in finding out as much as they could about your company then you will want to give them a chance.
Don’t forget to ask them about the payment method. Make sure that the agency is not asking you to pay up even before they deliver anything at all. Don’t you want to look at the results before you make payments? Only if you achieve a certain number of hits and they give you well-defined social media strategies, should they get a certain amount of money. You also want to find out how much you will have to participate in the online campaign. Usually they do all the work but you can offer suggestions, ideas and direction when need be. In fact, you should remain in constant touch with them all throughout the campaign. More details can be seen at www.thinkbigonline.com.
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